Why?

Reality TV. Unreality more like. A whole generation raised to believe that fame is a career path, that celebrity is something to aspire to and screw the consequences. Hordes of them, desperate for their fleeting moment in the spotlight, desperate to be ‘picked’, ’seen’ or ’spotted’.

Britain’s Got Talent? What talent? A talent for exhibitionism and a lack of any discernible self-awareness? Sure.

Evictions. Nominations. Kiss n Tells. Celebrity Dog walking for pete's sake.

Life is formatted, produced, directed, streamed.

What will our generation’s epitaph read?

RIP – You Never Lived.